Wine list development
Thoughtful, profitable lists shaped around your concept, menu, guests, and price points.
Wine programs · Staff training · Private experiences
Better wine decisions.
More memorable experiences.
Sipping Strategies helps restaurants build smarter, more inviting wine programs—and creates private wine experiences that make learning feel relaxed, personal, and fun.
S
Strategy in every pour
What we do
Wine expertise,
made practical.
Staff education
Approachable training that helps your team describe, recommend, and sell wine with confidence.
Inventory guidance
A practical look at selection, movement, pricing, and opportunities to reduce unnecessary inventory.
Distributor coordination
Clearer communication with your wine partners and a more intentional approach to samples and placements.
Wine dinner planning
Wine selections, themes, pairing support, and service guidance for memorable restaurant events.
Private wine experiences
Warm, engaging tastings designed for celebrations, groups, and curious wine lovers.
“A wine program should feel intentional—not intimidating.”
— Dana, Sipping StrategiesThe Sipping Strategies approach
Clear guidance.
No wine snobbery.
Wine can be complex. Working together shouldn’t be. Dana brings knowledgeable, down-to-earth guidance to every project—listening first, then building a strategy that fits your goals, your guests, and the way you actually operate.
- PersonalizedNo one-size-fits-all recommendations.
- CollaborativeYour vision stays at the center.
- UsefulAdvice your team can put into practice.
Private wine experiences
Gather, sip,
and discover.
Bring people together for a guided tasting that is educational without feeling like a lecture. Each experience is shaped around your group, occasion, and comfort level—from curious beginners to seasoned wine lovers.
Plan an experience ↘Perfect for
- Milestone celebrations
- Friends’ gatherings
- Corporate events
- Food-and-wine evenings
Let’s talk wine
What can we help
you create?
Tell Dana a little about your restaurant, wine program, or upcoming private event. She’ll follow up to start the conversation.